Whichever industry you are in, the first way to compete is to differentiate yourself from your competitors. The situation in the health sector is not different. Moreover, in the health sector, patients want to see you different from other hospitals, as well as position themselves differently to feel different than other patients. This happens only…
The way to ensure the patient’s loyalty to the institution is through the patient’s heart. Just like the bond of trust between the patient and the doctor, a bond should be established. In this sense, in order for the call centre to establish this communication and to carry out projects, information flow should be ensured…
One of the factorsthat increases patient loyalty is the prestige that the power of the brand gives you. Some patients choose and stay hospital simply believing in the power and prestige of the brand. One of the most important duties of such hospitals is not to damage this strong perception. The prestigious hospital does not…
A hospital that cannot increase the number of patients is likely to suffer from patient loyalty. Patient loyalty generally occurs in three ways. PhD-based loyalty Hospital-based loyalty Loyalty to brand power PhD-Based Loyalty As the patient is satisfied with the doctor and his abilities, it becomes dependent on the doctor. Even with the slightest dissatisfaction…
Nowadays, as patients want to learn about their diseases and participate in the decisions made about them, providing healthcare services determined only by the healthcare team is not sufficient for the provision of quality healthcare services. For this reason, patient satisfaction is considered as a service process focused on patient expectations and needs in quality…
Hospital administration and, in general, the administration of health centers, requires qualified and trained professionals in the management, administration and management of hospitals and clinics. To be successful, the management of health units must be in charge of people with vocation, leadership, organization and planning capacity. In the same way, you must prioritize quality and…
If you do not have an adequate financial strategy, sooner or later you will have problems fulfilling your mission and strategic objectives. No matter what its mission is, whether it is non-profit or for-profit, whether it is publicly or privately owned, every hospital will benefit from an adequate financial strategy that supports its mission. Profitability…
More and more data is being collected every day. And the health field is no exception.The sources are manifold: electronic health records, laboratory analyzes, data generated by medical devices, as well as the amount of new scientific studies published continuously. It is therefore becoming increasingly difficult to manage all this information and keep up with…
Artificial intelligence (AI) – the ability of computers to learn human-like functions or tasks – has shown great promise. What was previously considered the sole domain of human cognition is already being successfully harnessed in many industries. For healthcare information technology (IT) leaders, the goal of operational efficiency comes along with the pressure to get…
The health system is an integral part of the socio-economic organism. So that the clinics do not become patients themselves, they must be continuously adapted to medical progress and social and economic change. The hospital buildings in particular are increasingly caught in the field of tension between functionality, economy and architecture. Hospitals are always watched…
