The digital revolution modifies our behavior and our experiences in many areas, including health. The way we deal with our well-being, our relationship with the medical staff and the sharing of personal data are increasingly central themes. The challenges of the so-called healthcare transformation are complex, but there is a key to addressing them without the fear of a Black Mirror future: starting from people and their needs.
The four pillars for addressing healthcare transformation
One often falls into the error of identifying healthcare transformation with technology alone. But this kind of vision ignores a fundamental detail: those who use digital tools are first of all human.
It reverses the techno-centric approach, starting from the end: to understand the aspirations of the beneficiaries fully and then to build solutions able to interpret them in the best possible way. But how can we get this result? We have devised a process that develops on four fundamental pillars:
Let’s imagine that we have to do hospital management consultancy in India for a care facility for the elderly. Who better than the guests who live within it can give us a clear vision of what are the primary needs to be addressed? Confronting with them in a strongly empathetic way we identify their needs and aspirations, drawing solutions that reflect their point of view. In this way, you avoid wasting resources on projects that will not work because they are not very useful or ineffective.
Experience drives transformation
People’s needs are manifested within a specific context. Returning to our guests is clear that the way they live, move and create relationships within the structure has an important role. For this reason, we do not limit ourselves to understanding the needs, but we create a map to identify the moments of the day in which to intervene, the actors who interact with the guests, the obstacles or opportunities that arise and so on. It will be understandable to us that the beneficiaries of the solution are not only the guests but also, for example, the staff of the structure and its visitors.
Healthcare transformation – hospice
Technology is a tool, not an end
As we anticipated, it is not said that a solution with a high technological content is always necessary. Returning to the example, we can easily imagine how the elderly guests of the structure may have difficulty using digital tools. On the contrary, the staff or visitors of the structure could benefit most from it. It is therefore essential to understand which technologies can be useful and which groups of people. But above all, it is necessary to check whether the technological element succeeds in responding to the identified needs.
Change is not simple
The evolution of an organization does not always have positive consequences. Imagine that the staff of the structure used as an example refuses to change an organizational process to better respond to the requirements of the guests. Or that he cannot use the identified technological solution due to inadequate training. Difficulties of this type are persistent and often risk to jeopardize the positive effects obtained. This is why best hospital consultants in India believe it is necessary to support any of our projects with an innovation education plan that prepares the actors involved along the entire process of change.